Let's just be honest: Timbaland's music sucks. Not the last album, not even the last year but for a long time now (I'd argue since Future Sex / Love Sounds). Now you may disagree with me, you probably will but there's no denying that Timbaland isn't making that incredible, I've-never-heard-that-before kind of music but rather the commercial, pop music that we hear everyday. He even admits it. So why has Tim's music been suffering you ask? It's easy:
Let's face facts: almost every Timbaland banger that's been out in the last 5 years was made over 5 years ago ("Laff At Em", "Hello", every Timbaland Thursday track we'll ever hear). What artists are working with Timbaland that are pushing the envelope right now, that aren't unsigned? Nicki Minja? What kind of track is Timbo really gonna make for Demi Lovato? A "Are You That Somebody" kind of track or Ginuwine "Get Involved" kind of track? We all heard The Jonas Brother's "Tonight" (Remix) right? Is Michelle Branch really gonna push your creativity? Who's gonna remember "Gettaway" in 10 years, shit next year?! Now pull out Ginuwine's "I'll Do Anything/I'm Sorry" (over 15 years old kids!).
My point is this: Timbaland step up your production game. Is this really the best you have to offer? Is this how you want to retire? With Demi Lovato, Jonas Bothers, Daughty, Miley Cyrus beats you can do in your sleep as your legacy? Timmy man you're my favorite producer in the world, start acting like it.
Tuesday, January 11, 2011
Posted by J Boogie at 7:25 PM